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Tag: Phil Mickelson

Happy Birthday Phil Mickelson!

His Leftyness turns 41 today, as one of the favorites of the U.S. Open and of course he’ll be rocking the KPMG lid. As fans of the links know, Phil seems to come apart at the seams at the Open, not unlike certain KPMG audits. Will this year be different?

Who knows! What we do know that today is Fill’s day of birth and we send him best wishes and best of luck in the Open. Wouldn’t that be a great send off for Tim Flynn? Not that Mick needs the added pressure.

Anyway, as is (what we imagine to be) tradition for the major tournaments, T Fly and John Veihmeyer are holed up in the executive conference room watching the tournament as the rest of you are probably trying to make heads or tails of the Next Level training.

ANYWAY, leave Phil some well wishes in the comments. Don’t worry, we won’t make mention of this again, unless something hat-related occurs.

Phil Mickelson (and his KPMG Hat) Looks to Defend His Masters Title

As some of you know, the 2011 Masters kicks off today which means Phil Mickelson will attempt to defend his first KPMG major championship. PM is considered a slight favorite to win this year’s tournament (and to win a fourth sports jacket that closely resembles something that you could easily pick up at the Salvation Army).


It’s been a decent year since Phil won last year’s tournament as he landed his own KPMG website and was looking to upgrade to a new manse but apparently had to give up Five Guys.

Surprisingly that there hasn’t been an internal memo forwarded our way notifying everyone that certified Phil-KPMG caps could be worn for the next two days. Regardless, we’re sure that John Veihmeyer and Tim Flynn are holed up in the executive conference room at 345 Park, keeping tabs on Phil (he’s even after two) wearing their KPMG lids and passing chip n’ dips back and forth.

Extreme Big 4 Makeover: KPMG Edition

Yesterday we told you about Extreme Big 4 Makeover: PwC Edition. Today we’ve learned that KPMG is getting into the act, although the House of Klynveld had the sense to avoid changing their team colors to match the autumnal palette (Braddock says it reminds him of Pizza Hut).

But more on colors later. We feel that the motivation for the rebranding is likely twofold: 1) They got wind of PwC sexing themselves up and 2) They’re pissed about Dick Bové playing dumb and they’re trying to get the old girl’s attention.

Naturally, it makes the Masters Champ who, after coming of his video extravaganza on Phil Mickelson’s KPMG website, is appearing in this ad in Golf Magazine (or so we’re told, we don’t have a subscription):

Phil m Golf World


In addition to His Leftness being included in the campaign (reminiscent of T. Dubs with Accenture) apparently the firm took out an ad in today’s Financial Times that rocks their new slogan, Cutting Through Complexity™:

KPMGCuttingThroughComplexityprintadvertising


Last but not least, the firm rolled out this internal Brand Book that tells you everything you don’t want to know about the rebranding including the firm’s commitment to it’s favorite hue, ” To bring our brand to life we have a refreshed visual identity and tone of voice which reinforces the essence of our brand. It builds on our current brand equity and the strong ownership we have of the color blue, while placing greater emphasis on the warmth of our wider color palette.”

KPMGBrandBook

One of sources already weighed in saying, “I’m so excited about the opportunities that will be generated by these HUGE changes I don’t know how I will contain myself.” We invite you to share your own thoughts on blue, Phil or whatever you think about KPMG’s new do.