Brand is one of those business concepts that everyone knows about but few understand. When people talk about the Apple BRAND every murmurs approvement and nods as if to say, “That’s a strong brand!” but they’d have a hard time explaining why.
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Accounting News Roundup: Non-GAAP Magic and Losing Your CPA | 05.11.16
Non-GAAP worries One of the things people find troubling about non-GAAP reporting is how it […]
The Future Audit Team: Smaller, Nerdier, Expensiver
As auditing changes, naturally, so will the auditors. Technology drives a lot of this change […]
Will below average pay hurt my job search?
Four years ago, I accepted an offer with a local firm as an auditor. The […]
Partner Names: Coming to an Audit Near You in 2017
After nearly seven years since the first concept release, the SEC approved the PCAOB's rules […]
Accounting News Roundup: Doubting the AICPA and PCAOB Talking Non-GAAP Measures | 05.10.16
AICPA-CIMA As we've discussed, the AICPA-CIMA merger vote has a lot of people talking. Mostly, […]
It’s Only a Matter of Time Before Big 4 Firms Offer Legal Services in the US
One of the topics that we occasionally discuss around here is the Big 4 expanding […]
Accounting News Roundup: PwC Drones and DRS on the CPA Exam | 05.09.16
PwC drones You might be thinking that this is referring to the human-shaped things walking […]
Accounting News Roundup: Bickering About Materiality and Suing Over a Boring Job | 05.06.16
Ed. note: I'm presenting at the Association for Accounting Marketing's Summit this morning and then […]
The Importance of Creating a CPA Exam Study Schedule
Please enjoy this sponsored content from Gleim CPA Review. No matter why or when you […]
Moving from 20-people firm to bigger firm
Hey all, Started my career at a 20-person CPA firm in Alaska in October 2015. […]
Getting soft
Is it me or are partners too soft on the employees now a days because […]