Author: Adrienne Gonzalez

Adrienne is a 15-year veteran of the accounting industry, if by "veteran" you mean "vulture prowling the periphery of the profession waiting for something exciting to happen." She has been spewing vitriol on Going Concern since the site was founded in 2009. A former CPA review employee, she has sat through more FAR classes than any CPA exam candidate ever could -- even one who has failed FAR seven times -- and can still recall most of the mnemonics all these years later.

Note: Puke Is Not Among Prohibited Items at Prometric

As many of you know, we try to stay up on the haps in the land of MCQ and TBSs by playing Twitter detective, stalking the CPAnet forums and, of course, reading CPA exam candidate blogs. One of our favorites has always been Sleep on CPA due to her positive attitude and willingness to share her experience in its rawest form, disasters and all.

So we couldn’t pass up the chance to share her BEC experience with you all when we read it. Remember the candidate who got into it with Prometric over gum-chewing? That was nothing compared to this:

As it was not month end, I was the only one who was sitting for CPA Exam. I watched another exam guy who was debating rules with the staff over his exam code not working and there was no one who could help him with that. After answering all his questions a staff member came to me and collected my ID and NTS. I removed my items and locked them and went in. Then I was told to remove scarf. She checked my ID and asked me to sign in and then she asked me to go back and lock my NTS after I entered my launch code on the paper booklet. Then I told her about my nausea and asked her how should I proceed in case I want to throw up. She looked at me as if I was asking some thing illegal. She said, as you are not a candidate with special needs I cannot allow you to sit in a special needs room. I asked,” Can I leave the room If I have some emergency? She said “you can throw up beside you, we will clean later.“

I really had no reaction on my face when she said that. I asked, Do we have any waste basket inside? She said, No we don’t keep waste baskets inside. There is nothing we can do about it. She discussed with another lady and said, We cannot provide you the room with special needs, you should sit in the same room and there is nothing we can do. You can only take breaks in between your test-lets. After appearing in this exam more times than I passed.. Excuse me I know Prometric rules..

I prayed God and with all the prayers of my friends and family members, I felt better and the whole exam went well. I was little tired but that’s OK.

It goes without saying that we’re glad Rose didn’t actually hoark all over the floor and actually, we’re kind of surprised this is the first we’re hearing a story like this. Maybe most of you do the responsible thing and puke in the parking lot or in your locker, lest you compromise the security of the CPA exam by eating your homework books ahead of time and barfing out time value of money charts during your exam.

We are all for reasonable security measures but really?! Shouldn’t there at least be a designated puke bucket that Prometric staff can sign in and out?

Do you have a bizarre CPA exam story to share? Need advice on which part to take? Feeling like you need to vent? Get in touch, I’m here to hold back your hair.

Poli Sci Major Needs Help Picking a CPA Exam Starting Point

We swear we don’t mind answering the same question over and over and over, so if you have a question for us, please don’t hesitate to pound it out and get it to us.

Here’s our latest CPA exam quandary from the mailbag:

Hi Adrienne

I am just beginning to study for the CPA exams. I am in an MBA program and I will graduate in December. I was not an accounting major (poli sci) so I have also been taking the necessary required accounting classes in order to sit for the CPA exams, hopefully in January. I am taking an MBA-level auditing class in the Fall. I just finished a corporate income tax class this Spring, so I am a little confused as to which exam I should focus on now and take first, in January: REG as a lot of tax info is still fresh in my head or Auditing, as it will be most fresh by January?

Let’s all keep in mind that the CPA exam is not a test of your ability to be a good accountant, nor is it at all representative of the depth of your knowledge but the breadth. In other words, it’s a huge inch-tall puddle as opposed to a small, 9-ft deep pool. Your job is to jump across the puddle without getting your ankles wet, ya with me?

If it’s going to help your confidence, you can start with the section that will be easiest for you – in your case, that may be whatever you studied last. Keep in mind, however, that what you study in college and what you see on the CPA exam may not necessarily align. The CPA exam changes twice a year and with CBT-e changes, the AICPA Board of Examiners is now testing material that you are expected to know as a new CPA but may not have covered in school. Professors tend to favor the same material year after year, so unless your school is incredibly progressive and you’ve been learning IFRS (unlikely), it may not matter what you studied most recently.

That being said, I always tell candidates to start with the part that will be hardest for them simply because your 18 month timeframe starts from the time you sit for and pass your first part.

Here’s the deal: any review course will give you what you need to fill in the blanks in your education, even if you go the self-study route and pick up a set of CPA review textbooks from Amazon. In my professional experience, those who don’t have as rigorous an accounting background actually do better on the CPA exam as they come into it fresh instead of relying on what they were just taught in their accounting program that is no longer relevant for CPA exam purposes.

You’ll be fine either way, just pick one, study, and pass. It really is that simple. Or so I hear.

Turns Out I Wasn’t the Only One Under 40 at AICPA Governing Council After All

When I wrote Why Am I the Only Person Under 40 at AICPA Spring Council? last week, I knew that my tongue-in-cheek exaggeration would get people talking, which was mostly the point of saying something like that. As I think we all know, whenever someone implies that the profession is still represented mostly by middle-aged men in suits, everyone gets worked into a lather. My goal wasn’t to offend said middle-aged men in suits, most of whom I admire for their leadership, but to bring the issue of under-representation of the younger demographic to the table for discussion.

I didn’t actually believe I was the only one under 40 there (creative license people, dealtand that there is a hierarchy that young CPAs have to work their way up, starting on the state level. As a reporter, I had to do exactly the same, first covering MACPA’s CPA Day in Annapolis to get a feel for how visits with legislators work before being sent to cover Council. Cruising through the Maryland State House was a lot like attacking the Hill except on a smaller scale, and certainly prepared me for what to expect at Council.

As it turns out, I really wasn’t the only one under 40 there (as suspected). Evidenced by the following email I received from a young Washington State CPA shortly after Council wrapped:

Hi Adrienne,

I’m sorry I missed you! Thank you for your article. I am 2 years fresh out of college (work for an international firm), and was fortunate enough to be sponsored by the Washington (State) Society of CPAs to attend the AICPA governing council. I had a chance to meet with my representative, another representative’s office and my senator’s office today to discuss these issues with them and/or their staff. Tomorrow I’ll be meeting with the other senator from my state. The state society had the same view as you, in that it is important to start including accountants of my generation in the advocacy role, because these issues that are being introduced today will transform the profession for years, potentially decades, to come. The AICPA Governing Council has exposed me to numerous leaders in the accounting profession that serve as a great resource for the younger crowd to learn from. All it takes is the interest of young CPAs to become involved. It’s important now more than ever to have young CPAs step up to the challenge. Thank you for urging all young CPAs to contact their state society or nearest member on the governing council for more information.

“I found that for whatever reason, most state societies use their Council seats as ‘rewards’ for their (usually senior–both in experience and often age) members–so the ‘free’ attendance that Council members receive are not generally available to people our age. So I don’t blame most of the young CPAs, since without this free ticket, I wouldn’t be able to afford to attend this meeting either,” said Donny Shimamoto, CPA, CITP, founder and director of IntrapriseTechKnowlogies and the only young CPA we were able to track down at Council. Does that tell me that the system is rigged to keep middle-aged men in suits at the top of the food chain? No, it tells me that perks like comped trips to DC for Council are earned through demonstrated leadership, which is a commitment of both time and energy toward advancing the greater good of the profession.

As I said last week, if you are interested in legislative issues and want to get involved, you can start by contacting your state society of CPAs and checking out the AICPA Leadership Academy, which will be meeting in October in Durham, NC.

Here’s the bottom line: no one is going to approach you and ask if you want a free trip to our nation’s capital just because you have a pretty face (sorry, Joe Carey). You can position yourself as a leader by staying on top of important legislation that impacts the profession and even if you couldn’t make it to Council, there’s nothing keeping you from writing your Congressmen to share your feelings on this year’s key issues.

CPA Candidate, Who Hasn’t Taken a Single Exam, Is Already Freaking Out

Side note: I’ve never seen anyone use double periods in a sentence like this..So it goes without saying that the following has been edited and please, don’t do that on BEC. Here’s a tip: if you are looking for more written communication practice, try it on lazy, F-bomb-obsessed bloggers or even in emails to your mom. That’s all the AICPA is looking for; you don’t even have to be correct, just on topic. They make up 15% of your BEC score so get in the habit of pretending like random communications are being graded by a machine. It’s an undervalued commodity in your professional lubmission from the mailbag was close to correct (a beginning, a middle and an end, somewhat on topic) but needed a little work to be aesthetically pleasing to the CPA exam robots. Working on our emails would be a good supplement to whatever CPA review materials you bought, and I don’t say that to be mean.

Adrienne,

I am just about to begin the grueling process of the CPA exam..

I have been debating whether to take BEC or FAR first before starting work in July. Because I have more time to study now than I will for future tests I want to take the hardest one first. For me I feel like this will be BEC because this seems like it has the most new material and I did pretty well in Intermediate accounting. However it sounds like no matter how much studying some people do, they just can’t get prepared for BEC because it has recently changed. Should I just play it safe and use all this time I have to get prepared for FAR or should I take a shot at BEC?

Also, my firm only supplies me with Gleim self study books. Have people done alright on BEC with just these? How should I supplement these?

Sincerely,

Already freaking out

First, stop freaking out. You haven’t even started yet. Start and then let me know if you are still freaking out. You might like it. Get words like “grueling” out of your head now but you’re more than welcome to pull it out later if your experience proves to be exactly that. Until then, try to stay neutral on how much of pain the next 6 months – 2+ years of your life will be.

Second, we’ve discussed CPA review plenty, you can check the CPAnet forums for comments from actual review students who are taking whatever you bought or are looking at buying and any combination thereof. My experience has been that BEC is pretty hit or miss and that no review course covers it in as thorough detail as FAR, AUD or REG. That doesn’t mean they don’t do that section well, it just means I tend to hear the most complaints across the board regarding various review courses’ inability to truly cover BEC.

Don’t blame that on the new exam; that complaint goes back several years. It isn’t fair to compare the last version of computerized testing (CBT 2004 – 2010) to this one (CBT-e) as they are different exams, it’s too early to judge whether review courses and candidates promptly catch up to the new material, along with the AICPA. They have been clear about this being an improving work in progress for 2011, therefore it would be equally unfair to make a call at this time. Don’t say everything is “because of the change” as if you’re a Boy Scout with a flashlight under your face trying to scare everyone around the campfire. Was it this bad when the exam went from paper and pencil to blips on a screen and digital fingerprints?

Third, don’t get high on study drugs while studying for BEC or you might really be freaking out.

I always tell candidates to start with the section that will be hardest for you as that’s when your 18 month timeframe begins so your plan sounds good. If you bomb a section a few times, the clock isn’t ticking. Of course, this also leads to procrastination if you continuously bomb, which is an entirely different problem. Not to make you freak out.

Mobile Expense Tracking, The Easy Way

While we won’t all admit it, many of us are pretty lazy. There’s nothing wrong with that, of course, and given the right set of tools, lazy bastards like us can actually spend more time procrastinating and less time worrying about how to blow off whatever it is we’re trying to avoid.

When it comes to expenses, we can all use an easier way, lazy or not. Here are three apps that should help.

Evernote (free) MACPA CEO Tom Hood uses the Evernote iPhone app to snap a pic of his receipts, which he can then send directly to his office for safe-keeping and reimbursement. This means no stuffing random receipts into your pockets hoping they make it back to homebase. You can also use it as a sort of mobile Post-it note and scrapbook, capturing clips from newspaper articles, meeting notes and even business cards.

iXpenseIt This app ($4.99 in the Apple store) can help you track your own personal expenses as well as any you might incur for work. Voted one of the 50 Most Useful iPhone Apps by Laptop Magazine and a Best iPhone App by CNN Money.

ProOnGo Expense (free 30-day trial, pricing varies) goes a step further and even allows you to track your billable hours. It is compatible with iPhone, Android, BlackBerry and even Windows Mobile. Using the GPS feature, you can track your mileage too. The receipt reader feature allows you to put all your receipts into a neat Excel sheet or QuickBooks file.

Just for clarity’s sake, we’re sure you’re aware of this but here are the IRS rules on business expenses for your records. File it!

Don’t Miss the Big Surprise at the Maryland CPA Summit, June 2 – 3 in Baltimore

If you are anywhere near Baltimore and looking for something to do on June 2 – 3, have you considered checking out the Maryland CPA Summit?

I’m specifically going to check out the new CPA swearing in as I hear from a reliable source that the MACPA crew is planning something very special that I just can’t share with the class at this point. Trust me, you’re not going to want to miss it.

You can also pick up some CPE in such fun and exciting topics as healthcare reform, fair value, revenue recognition & fraud, IFRS, XBRL and more. It’ll run you $125 if you’re a MACPA member, or $325 if you are not.

Maryland CPAs, I expect to see many of you there.

This Year’s AICPA Council Issues Are (Mostly) All About Taxes

Let’s all keep in mind here that the repeal of burdensome 1099 rules buried in the Affordable Care Act of 2010 (or “Obamacare” for my fellow right-wing nutjobs out there) can be directly traced to efforts by the AICPA and its members, including a few angry letters sent by the AICPA to Congress. It’s a perfect example of legislative action at work, for those of you out there with little faith in the process.

Here are this year’s key issues:

Tax Strategy Patents S 139 The Equal Access of 2011
The bill would stop the granting of patents for tax strategies. Which basically means your next door cube-dweller won’t be able to patent his favorite spreadsheet.

Tax Due Dates S 845 Tax Return Due Date Simplification and Modernization Act of 2011
This bill would amend the Internal Revenue Code of 1986 to provide for the logical flow of return information between partnerships, corporations, trusts, estates, and individuals to better enable each party to submit timely, accurate returns and reduce the need for extended and amended returns, to provide for modified due dates by regulation, and to conform the automatic corporate extension period to longstanding regulatory rule. The short version: it seeks to change the dates on which tax returns are due to a more sensible pattern.

Simplification of the tax code
The AICPA has a long history of advocating sound tax policy; this year, it’s all about simplifying the tax code, starting with the repeal of AMT and consolidating education provisions.

Workforce Mobility HR 1864 Mobile Workforce State Income Tax Simplification Act of 2011
Unlike previous mobility initiatives, this one would limit the authority of states to tax certain income of employees in other states. Thanks to the Internet, many companies are able to staff employees around the country, some of which only do a few hours of work a month. That means the company must register and withhold state taxes for these employees in each state.

“Our tax laws are a vital component of the economic health of our nation as evidenced by the discussion in Washington about tax reform,” Barry Melancon, president and CEO of the AICPA, said. “We think it’s important for members of Congress to talk taxes with CPAs as they consider changes to the law. CPAs can provide objective advice, based on real-world experience.”

The goal of Congressional visits is to exchange information with our Congressional members on legislative issues of concern to CPAs (and, directly related to CPAs’ concerns, those of their clients) and to garner support for the profession’s position on these issues, as well as to position CPAs as resources and thought leaders. To call it lobbying would be a misnomer as lobbying would imply a one-way relationship, beneficial only to the special interest doing the lobbying. So don’t even go there; we’re talking about providing professional analysis, opinion and expertise in exchange for a voice in legislation that could potentially impact hundreds of thousands of CPAs and CPA firms around the country.

For the CPAs on the Hill yesterday, they not only presented their issues but offered themselves as experts in areas many Congressional offices are unfamiliar with. Tweaking the tax code is a delicate issue, and one that shouldn’t be approached without expert analysis of any proposed legislation. This is where the two-way street comes in, and another reason why these visits are important for all involved parties.

We’ll update later with specifics on the day we spent meeting Maryland Congressional members with the MACPA Council and Executive Committee, including former MACPA Chair and amazing storyteller Larry Kamanitz, who made 60 cents an hour when he first got into public. Stay tuned!

CPA Exam Quitter Sends Epic Hate Mail to AICPA, NASBA

Note: I am choosing not to spell or grammar check this letter A) because last time Braddock dared to do the same, you guys slaughtered him for being a dick and B) as much as I hate truly awful grammar (a few steps below the typo-filled crap Caleb we writes here), I think the point is sufficiently expressed if you can simply ignore some of the obvious errors. In fewer words: we get it.

The following rant is presented without comment. Please note that its publication here does not constitute an endorsement ssed therein. Caleb took the exam back in the day with stone tablet and cave drawings of journal entries and I, as we all know, have not and will not sit for the CPA exam so neither of us have the experience to draw from here to form an opinion. Over the years, I have heard of issues at Prometric but usually along the lines of minor software failures that did not really impact the candidates’ experiences. I would be curious to get feedback from you all, the dedicated capital market servants, who have had examination snafus seriously impact your momentum.

For this guy, it was enough to get him to quit.

I remind you all here that a lot has changed since 2007. The AICPA and NASBA are getting better at communicating and always looking for ways to improve that process.

May 19, 2011

Subject: Uniform CPA Exam (glitches & bugs in exam software)

To Whom This May Concern,

My name is Matthew Grosso, former C.P.A. exam candidate back in 2007 who had experienced tremendous difficulties with the software that powers the Uniform Certified Public Accountant exam (or “C.P.A. exam”) as well as various communications with NASBA (National State Board of Accountancy). My hardship has been well documented in a section below, titled “Timeline”….however, first, I would like to explain the nature and intent of this letter. In short, this letter is a call to action — a voice if you will — of many frustrated C.P.A candidates who have studied long and hard to attain the prestigious C.P.A designation, but have tragically fallen short because of undocumented barriers to entry into the profession; specifically, “software glitches and bugs” in the C.P.A. testing software package as well communication hurdles with NASBA.

Although I withdrew my candidacy a couple years ago, I continue to read and hear about candidates’ exam hardships (and, I’m not referring to passing difficulties). The fact is, candidates adversely affected by C.P.A. software issues are focused more on passing the exam rather that drafting grievance letters. Moreover, many distressed candidates are uncertain to who exactly they should contact regarding the nature of a testing issue…..is it NASBA, the State Board, the AICPA, Becker Convisor, or the Prometric Testing Center? The C.P.A. is daunting enough on a stand-alone basis, but for a candidate to experience a computer failure and have to blindly navigate a maze of reporting lines, in hope of finding answers to complex questions, is something entirely different. Because candidates are more concerned with “candidacy” and long busy season hours (as they should) and less so with detective work and grievance letters, is in my opinion, the reason difficulties with the software powering the Uniform C.P.A. exam has been grossly understated. Still, even if a handful of grievance letters had indeed made its way upstream to NASBA, The State Board Committee (SBC), The AICPA Board of Examiners (BOE), I’m curious why the C.P.A exam governors failed to address the software glitch/communication issues in an expeditious manner……or have decided to pull the plug on computerized testing altogether? Even if these issues were still in the discovery phase, I would have expected NASBA/AICPA to have contacted current and former candidates regarding the pervasiveness of the issue; the quality control time needed to correct the issue; and more importantly — a remedy.

Given consideration of the facts mentioned above – as a former (unlicensed) candidate, I’m left wondering whether the BOE has specific controls in place to detect issues with the software powering the C.P.A?, If so, whether the controls are working as designed with issues being sufficiently and timely communicated up the reporting hierarchy? I’m certainly aware of the pervasiveness of the exam software issue (and have facts to support it!), but perhaps the BOE isn’t! Perhaps the BOE is aware of the software issue, and has considered the issue to be statistically, De minimus. Even if the later was true, why weren’t candidates (like myself) notified of the shortcomings of the computerized testing approach and the potential for its effect on licensure?

Given my understanding of the imperfections of the Uniform C.P.A. exam and the organizational structure of The AICPA, NASBA and its affiliates, I’m under the impression the COE and its working cabinet has grossly underestimated the frequency of the glitches and bugs in the C.P.A. software – specifically the essay portion. Having made a significant time and financial investment in the program, I firmly believe my experience would have been different had the operational deficiencies in exam software been attended to, and NASBA – Candidate communications (via “NASBA Candidate Care”) fostered stronger ties.

In closing, as a friendly recommendation I would appoint a “Director of Customer Support” to research candidate concerns and help implement corrective action. This appointment would certainly enhance communications inside and outside the organization, thereby protecting the interests of candidates and prevent undue hardships in the C.P.A. community.

Regards,

Matthew M. Grosso

So? Would anyone else care to share their “undue hardship” with the class?

Why Am I the Only Person Under 40 at AICPA Spring Council?

So I’m here in downtown Washington, D.C. for three days of awesomeness that is AICPA Spring Council 2011. While today’s session started just past the asscrack of dawn (breakfast at 7am) and goes through evening, the first day was mostly cocktails and schmoozing, as these events tend to  be.

Here’s my question: where the hell are the young CPAs? Of the attendees, every single state is represented, some more than others. CPAs from across the country have descended upon Washington in their best monkey suit to listen to speakers like George Will and Eleanor Clift, as well as to get an update on the legislative issues that impact the profession. On Tuesday, they’ll be taking to the Hill to bring these issues directly to their Congress(wo)men.

But there is only ONE attendee (from Hawaii) who falls into our age bracket (your humble reporter excluded, of course). ONE.

Listen, I get it. You spent your last college years dealing with this kind of shit, putting on a tie and sucking up to partners and recruiters, all the movers and shakers of the industry. You worried about using the wrong fork at banquets and sat through symbolic awards ceremonies just to appear as though you are passionate about your industry. Now that you actually have a job, what’s the point?

The point is that these issues impact the profession which you will inherit one day. I’ve got nothing against middle-aged men in suits (hell, I’ve been dating one for the last two years) but one day soon, they’ll be retired and it will be up to us to take the reins and move the profession forward. How on Earth are we supposed to do that if we don’t figure out how it is done now?

There are endless opportunities here for mentoring and, better, for young CPAs to have a voice. Yes it’s somewhat symbolic. Yes you will have to wear a tie. Yes it can be stuffy and dull and a bit tedious. Guess what? It’s still important and one day, when all the middle-aged men are living their retirements out on yachts in the middle of the Pacific, you’re going to have to step up and do it anyway.

If you’d like to get involved (it’s not too late to start planning for next year), get in touch with your state society of CPAs for more information. You can find out more about AICPA Governing Council on their website.

You can follow #AICPAGC11 hashtag on Twitter to check out what we’re all up to for the next two days and please, don’t make me yell at you again. I didn’t put this monkey suit on this morning for nothing.

CPA Exam Candidate Is Worried About IFRS in AUD

The gmailmen have delivered the following reader question:

Hey Adrienne,

I have already passed BEC back in November 2010, and am sitting for AUD next week. I know with IFRS now being included in the curriculum, I can expect to see a few questions related to IFRS topics. I only have 2009 study materials, so they do not include IFRS.

I know with FAR and REG I will most likely need to either A) Buy new materials or B) borrow another coworker’s, but as far as the AUD test, how much emphasis should I put on studying the IFRS material at this point a week before my exam. I figure a day or 2 to skim through the IFRS stuff should suffice?

Thanks in advance for the advice!

Let’s once again for the 10,000th time consult the CSOs (Content Specification Outlines) for the information we need. When in doubt, this is your go-to for what will be covered on the exam and in what concentrations. While the AICPA doesn’t give exact figures (such as “you’ll get 15 bonds questions per FAR exam”), it is a great tool for figuring out what you can blow off and what you’re going to see a lot of. Hint: no matter what the CSOs say, your particular exam will probably contain an unusually large number of questions on whichever topic you chose not to study.

That being said, the good news is that IFRS has very little relevance in Audit at all (in comparison to FAR, as you pointed out). However, international auditing standards will be tested in AUD, and that part you are going to need to know.

Can you study from outdated AUD materials and still pass? It’s certainly possible. New material only makes up 5 – 10% of the 2011 exam by my estimation (based on the CSOs, my gut feeling and feedback from candidates who have sat for the exam this year), so it’s not all that crazy to suggest that you could do really, really well on old material and still pass. Keep in mind, however, that most people do not do really, really well on any material, new or old.

I would suggest, at a minimum, picking up a used 2011 textbook from Amazon and flipping through the new material. Entire sections have been moved in and out of Audit, meaning you’re going to be missing a huge chunk of it if you’re studying from such outdated material.

Think about it: the exam changes twice a year. So if you have materials from 2009, the exam has changed 4 or 5 times since then, once significantly. Normally this might mean missing a handful of questions but in the case of CBT-e, I suspect the AICPA will be testing larger numbers of new questions going forward as they get more comfortable with the new format.

Good luck!

If You Believe the AICPA, Hiring Is Looking Good

Sometimes we get job reports from certain mainstream media outlets that shall remain nameless that look a tad suspect but in the case of this info from the AICPA, I think we can safely rely on the findings.

Here’s the good news via the Journal of Accountancy:

On the demand front, hiring is back on the upswing after decreasing from 2007 to 2008. In 2007, the total number of accounting hires was 36,111. That dropped to 25,488 in 2008 but climbed to 33,321 in 2010. A large portion of that increase was in firms with fewer than 10 CPAs on staff. Firms of that size increased their hiring projections from 11,432 in 2008 to 16,342 in 2010 (see Exhibit 1).

In terms of the types of positions CPA firm new hires were recruited to fill across firms of all sizes, accounting and auditing still commanded a narrow majority at 51%; followed by taxation at 25%; other at 16%; and information technology at 8%.

The accounting and auditing share of new hires was down from 60% in 2007, with the declines coming from firms with 50 or more CPAs. Hiring of new CPA graduates likewise decreased for information technology (down 5 percentage points from 13%). Tax showed a slight increase (2 percentage points) with the strongest gains coming from firms with fewer than 10 CPAs, while the largest growth since 2007 was in the “other” category.

The percentage of overall firms expecting to hire the same or more new accounting graduates than last year also is up—to 89% from 74% when the question was asked in 2008.

Here’s the next obvious question: are we talking about real, created-from-nothing jobs or are we talking about covering massive staff turnover popularized in public accounting by serf-like working conditions and disappointing compensation? Because hiring the same guy in four different firms doesn’t add up the same as hiring four new accounting grads. Duh.

Oh, and something else – where’s 2009? It doesn’t appear in any of the included exhibits, nor is it mentioned in the Journal of Accountancy article even once. The full survey, available from the AICPA’s website, doesn’t specifically mention the exclusion of 2009 in the survey methodology. We aren’t one for conspiracy theories (yeah, right) but it seems suspect that an entire year would just disappear and fail to get a single mention. I mean it was only two years ago.

We’ll dig into the survey results in more detail later, maybe once we track down 2009. Though not specifically mentioned in the above charts, the entire 2009 Trends in the supply of Accounting Graduates and the Demand for Public Accounting Recruits report can be found here.

Is the SEC Actually Monitoring Social Media?

The SEC has stated its position on social media, and I use the term “social media” loosely. They have also warned of hot stock scams perpetuated through those same channels.

Remember this?

A document request list sent by the SEC to some advisers asks for a broad range of data related to social media use, according to a compliance alert from ACA Compliance Group. Among other things, the SEC is seeking to identify how often advisers use social media websites such as Facebook, Twitter, LinkedIn, YouTube, Flickr, MySpace, Digg, Redditt, as well as any blogs used by, or subscribed to, by the adviser. They are also looking at communications made by, or received by an adviser on any social media website including among others, blog postings, messages, and/or tweets.

MySpace? I doubt unscrupulous frauds will find many worthy targets there.

To me, it says that the SEC has no idea where the important information is when it comes to social media.

Look at the BlackBerry PlayBook recall. 900 units isn’t huge if you consider they moved 50,000 units on its first day. Then again, if it were an anointed Apple product, that would be a pathetic debut.

If the SEC is in the business of protecting the investor, it would want to have some kind of say in how useful, relevant and timely RIM’s information is to shareholders. Reasonable accounting authorities might also want to understand the impact of bad PR on the company’s overall financial health, instead of constantly wasting everyone’s time discussing how to account for a lease on the books. Please!

Like when the WSJ published this story about the PlayBook’s first day:

“The traffic’s not iPad crazy, but there is a buzz,” said a salesman. “We actually had 5 people in the morning when the store opened at 7.”

Early sales were also relatively strong at a Best Buy outlet in the Fenway neighborhood of Boston, where there were “only a couple” of tablets left as of midmorning, a salesman said. While he declined to say exactly how many the store started with, he said the majority had now been sold. There were people waiting to buy the tablet when the store opened, he said.

At a Staples store in downtown New York City, on Broadway, a salesman said all 10 PlayBooks it had in stock sold out within a couple of hours of opening at 7 a.m. People are still coming in to ask for it, and the store is having them order online, he said.

Shit, if I held a bunch of RIM (disclaimer: this author is long RIM) and this were a reasonable market in which I might feel safer knowing the SEC is totally protecting my interests, I might want a rule that calculates exactly what that bad PR is worth to the company I own. To a shareholder, this sort of news means my investment just took one hell of a hit. Ten PlayBooks per store? Sad.

But instead, the SEC wants to know what blogs investors are reading. I’m sure that’s a productive use of their time and far more important than monitoring the digital pulse of investing as it pumps through the veins of social media.