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December 3, 2022

CPA IPA

Drown Your Busy Season Sorrows with a CPA IPA

In a clever bit of branding, Intuit partnered with Rhode Island-based Revival Brewing Company to create CPA IPA, a "special beer for accountants only." They plugged it in the RI-press, hosted some happy hours across the state, "where accountants enjoyed some free beer to de-stress," and then, most certainly, went back to answering customer complaints […]