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September 30, 2023

advertising campaigns

Someone Is Not a Fan of KPMG’s New ‘Reconnect with KPMG’ Ad Campaign

As a Fisbhowl user, I received a notification on my phone this evening that “KPMG was tagged in a post,” and this was the post: I had no idea this was a thing. Someone in the comment section said the commercial was on KPMG US’s YouTube channel, so I went there, and sure enough, there […]

CPA Canada Is Really Trying to Make CPAs Cool, You Guys

In its ongoing effort to smash the green eyeshade stereotype and convince the public that CPAs do more than just annoy their clients and vague tax-like things civvies will never understand, CPA Canada hired advertising agency DentsuBos to develop a new campaign with the lofty goal “to portray CPAs in a modern light.” It wouldn’t […]