This morning we received an anonymous tip pointing us to a URL that appears be a new look for PricewaterhouseCoopers. The image below is what is can be found over at brand.pwc.com.
UPDATE: It's our understanding that the branding will go "official" internally on Monday and be live October 4th (subject to change?) for the rest of us. Also, it sounds like "PricewaterhouseCoopers" will be used in some "certain cases." The re-branding is apparently an attempt to create a more "consistent brand." If you know more, get in touch.
UPDATE 2, September 15th: We've got it on good authority that TPTB rolled out the new look today, however it's not entirely clear whether that's due to us spoiling the surprise.